Are you thinking of building a website? Not quite sure on what steps you need to take and where to begin? Although there is a lot of work that goes into building a performance driven website that is active, engaging and sought after. We carve out the 5 Basic Steps to Getting a Website on the Internet.
Step 1 – The Domain Name
The first thing you need before you can get your website up and running is a domain name. This may seem like an obvious first step. However, many customers mistakenly believe that they can make their site available to the public for the price of the domain name. It is important then, to make the distinction between the price of a domain name and the cost of hosting.
Think of a domain name like a business license. As with a business license, you are purchasing your right to operate your business in a particular location for a period of time. Purchasing a domain name secures your right to use it exclusively.
The “purchase” is time sensitive; you’ll need to pay your renewal fees before your right to that domain expires.
Step 2 – Web Hosting of Your Domain Name
You will also need to purchase a hosting agreement. Simply, hosting is your place of business; a place to put your website. This “place” is called a web server—a computer specially designed to display your website.
Each page on your website is composed of one to many files. These files can be images, style definitions, presentation code, code that interacts with the server, flash movies, etc. These files will need to be stored on the server before they can be available for viewing by the public. When someone types in your domain name and navigates your site, they are simply looking at these files which are stored on your hosting account.
The web server is owned and managed by someone, or some company. They make money by charging you a monthly fee to use their server. SiteHatchery.com offers a web hosting service. You can find out more about our web hosting program on our Web Hosting page.
Step 3 – Technical Setup & Management
The next step is “connecting the dots.” Someone will need to manage the technical details of your web site and email.
This may include setting up and managing your site statistics, email and database, managing your domain name settings, backing up and recovering your site and database as needed, and communicating with the host’s technical staff.
The tasks listed above can be difficult to overcome at first, especially running system backups. Don’t put your website at risk; you should consider hiring a professional. If you need a hand, we can help with the Daily Backups, Updates, and more.
Step 4 – Search Engine Optimization
Once your website is up and running, you will need to draw users to your site. You can do this through local marketing strategies and search engine optimization.
Search engine optimization simply means developing and managing your site in such a way that when users type in a set of key words in a search engine—such as Google—a link to your site is displayed close to the top of the search results.
Think of each web page you create as an essay. It needs to be thought out, well formatted, and designed in a way that is engaging and pleasing to the eyes.
Step 5 – Continual Activity & Marketing Outreach
Posting a website on the Internet and expecting instant success is like throwing a party on a boat in the middle of the ocean, and with minimal advertising, expecting a huge turnout.
Getting your website noticed involves providing a valuable resource for your web users. This will take a huge commitment to your business and a lot of hard work.
We can help simplify the process. SiteHatchery.com offers a service called Custom Monthly Reports. This robust, visual analytics reporting service will filter data that is vital for your company and allow you to make informed and accurate decisions based on what your visitors are doing.
Posted by: Sitehatchery.com – a Chico web design company providing web design and development services nationwide.